Li W, Moallem I, Paller KA, Gottfried JA.
Psychological Science, 18, 1044-1049
It is widely accepted that unconscious processes can modulate judgments and behavior, but do such influences affect one's daily interactions with other people? Given that olfactory information has relatively direct access to cortical and subcortical emotional circuits, we tested whether the affective content of subliminal odors alters social preferences. Participants rated the likeability of neutral faces after smelling pleasant, neutral, or unpleasant odors delivered below detection thresholds. Odor affect significantly shifted likeability ratings only for those participants lacking conscious awareness of the smells, as verified by chance-level trial-by-trial performance on an odor-detection task. Across participants, the magnitude of this priming effect decreased as sensitivity for odor detection increased. In contrast, heart rate responses tracked odor valence independently of odor awareness. These results indicate that social preferences are subject to influences from odors that escape awareness, whereas the availability of conscious odor information may disrupt such effects.
Showing posts with label subliminal. Show all posts
Showing posts with label subliminal. Show all posts
Friday, December 07, 2007
Tuesday, July 10, 2007
ARTICLE UPDATE - Trait anxiety modulates supraliminal and subliminal threat: Brain potential evidence for early and late processing influences
Li, Wen; Zinbarg, Richard E.; Paller, Ken A.
Cognitive, Affective, & Behavioral Neuroscience, 7, 25-36
Analysis of threat is thought to involve a "quick and dirty" stage in conjunction with slower processing that is more complete. We investigated both types of threat analysis by recording brain potentials in response to threat and neutral words. Personality testing was used to identify participants who were either high or low in trait anxiety (TA). An observed enhancement of occipital P1 potentials to threat words during an emotional Stroop task was interpreted as a signal of unconscious processing, since it was early, independent of whether word exposure was subliminal or supraliminal, and more prominent the higher the level of TA. Later positive potentials were also enhanced for threat versus neutral words, but the amplitude enhancement increased with higher TA only in the subliminal condition. These results suggest that unconscious analysis of threat is intensified in those prone to anxiety, as is a later stage of threat processing subject to dynamic interactions between automatic and strategic influences.
Cognitive, Affective, & Behavioral Neuroscience, 7, 25-36
Analysis of threat is thought to involve a "quick and dirty" stage in conjunction with slower processing that is more complete. We investigated both types of threat analysis by recording brain potentials in response to threat and neutral words. Personality testing was used to identify participants who were either high or low in trait anxiety (TA). An observed enhancement of occipital P1 potentials to threat words during an emotional Stroop task was interpreted as a signal of unconscious processing, since it was early, independent of whether word exposure was subliminal or supraliminal, and more prominent the higher the level of TA. Later positive potentials were also enhanced for threat versus neutral words, but the amplitude enhancement increased with higher TA only in the subliminal condition. These results suggest that unconscious analysis of threat is intensified in those prone to anxiety, as is a later stage of threat processing subject to dynamic interactions between automatic and strategic influences.
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